Promoting your company through internships

Social media, business cards, and advertisements are the initial tools that come to mind when you think about ways to promote your business. However, what if you could use internships as an unconventional way to promote your business? Surprisingly, there are ways that you can use an internship program to provide good press for your company.

Promoting your business through internships

Provide A Good Experience 

When you host an intern at your company, go above and beyond to deliver an amazing learning experience. Invest time into your interns as if they are full time employees. Have an orientation, provide handbooks and training tools like you would any new hire. Set clear goals for the outcomes of the internship and see it through with competent mentors.

You can even provide incentives for your interns like raffles and other rewards to keep them motivated throughout the program. When you give an intern a good experience, you lay the foundation for them to spread a good word to the campus, family and friends. The positive feedback will not only help to promote your company, but drive new motivated interns and potential employees in your direction.

Spread the Word to the Community

Community support for any business is an essential tool for survival. Let everyone know that your company is helping to give back to the community through internships. Promote your internship program to the community when you search for new talent. Have a showcase of previous intern work through expos or local events. If you have any interns that have evolved into employees, have them give testimonials about how your company jump started their careers. The more ways that the community can see the company in a good light, the more effective this marketing tool can be.

Potential interns in the area will hear all of the positive feedback and make your company a top choice on the internship list.

Use the Web

Add an internship section to your website to help shed some light on the program. Oftentimes an internship program is little known to the public due to lack of exposure. Information outlining your internship can be posted in one central location to provide easy access. When you post your internship program on recruiting sites, include a link back to your website. Once potential interns see the outline, they can further research your company with the click of a button. Provide statistics for previous interns’ outcomes to stir optimism among potential interns. This page can also be a great place to post testimonials of previous interns as well.

Now is the time to promote your business through the internship program!  Visit to post your company’s internship and find young hopefuls in the Rhode Island Area.  Download the Guide to Structuring a Successful Internship Program for free!

The 12 best interview questions for interns

Being on the hunt for the perfect intern for your company can seem like finding a needle in a haystack. Since candidates will lack formal training, you will have to use other criteria to find what you are looking for. In order to delve deeper into the brain of your potential intern,  you have to know what questions to ask to get the answers you need to determine the best fit for the position. Here is list of the best interview questions to ask interns and what you can learn from each of them.

1) Tell me about yourself.

Is the candidate cocky or confident?  Are they uncertain or just plain nervous? Use this question to break the ice and get a feel for how the interview will go.

2) How is your coursework relevant to this position?Internship Interview Questions

Identify whether the potential intern has the abilities to perform the internship. Your job is to make connection between previous projects and skills in relation to the position to determine if the candidate will be a good fit.

3) Do you have any community service or volunteer experience? 

Students who lack in experience can benefit greatly from previous volunteering and community service. Working with a team, planning events, and giving back are great skills that can be very useful in an internship. Prior leadership roles in these settings is an added bonus.

4) What do you know about this company?

If the candidate is motivated and excited to take the next step in their budding career, there should be a plethora of knowledge about the company in which they are seeking an internship.

5) What skills do you hope to gain from this experience?

An aspiring intern may be lacking the hands on experience in their future careers that need to be cultivated through your company. Observe how passionately this question is answered.

6) Why do you want to intern with us?

It is better to be someone’s first pick for an internship and not an afterthought. Seek out those candidates who truly desire a spot in your company not those who are taking what they can get.

7) What can you bring to the table?

By this time you should have a pretty good idea of what the candidate can do for your company. Use this as a chance for the interviewee to put things in their own words.

8) What do you know about the industry?

Although your intern will be a novice, there should at least be some preceding knowledge of the field. Be sure that your intern is familiar with industry trends and jargon.

9) Are you comfortable being closely monitored and supervised?

As an intern, there will be a great need for supervision to keep track of progress throughout the program.  It is important that the intern is comfortable adhering to leadership.

10) Why did you chose your major?

Try to determine the origin for your candidates interest in this field.

11) Do you have any questions for me?

Detect if the potential intern can think critically over the course of the interview to identify questions that need to answered about the company at the conclusion.

12) What are your plans after you graduate?

Listen to your candidate’s long term goals and decide if those aspirations fit into those of your company.

Are you ready to interview your next internship candidate?  Set up a free account with www.bridge,jobs to locate interns in Rhode Island. Learn how to create an internship program with the Guide to Structuring a Successful Internship Program.

Credit vs. No Credit: Which Internships to Pursue

Completing an internship program can be a great way to gain the important skills you will need in your future career and give you a comprehensive view into the workplace. Various internships provide different incentives to participants including pay, benefits, and even stipends.

However, a major deciding factor for some students is whether or not an internship offers credit toward their degree. If you are having trouble deciding which will work best for you, here is a look at some of the differences between internships for credit vs. no credit.

Internship Choices

An internship for credit can be beneficial in many ways. First, you must determine if the credit is a graduation requirement for your specific major. If so, this is an amazing way to gain work experience and learn vital knowledge that will benefit you in more ways than one. If you want to avoid taking a certain class for any given reason, the internship may be able to fill the gap and give you the credit needed to graduate. You may not have to take a summer course or hold up your graduation if the time allotted to an internship will give you the credit you need.

Internships for credit can help you stay on your academic schedule and manage your time to help you stay on the fast track to your goals. Keep in mind that in order to obtain legitimate credit that your school will acknowledge, the employer will have to adhere to all of the necessary requirements in place. There will need to be a collaborative effort to ensure that all of the academic needs are met to supply credit for the internship. This is where things can get tricky if the company doesn’t cooperate with the learning institution. It may place more burden upon you to ensure that all needs are met sufficiently on both ends so that you get what you need to make it count.

An internship that doesn’t offer credit can be just as good an opportunity as an internship for credit. In a recent survey conducted by, 91% of employers said that an internship is beneficial on a job applicant’s resume so that is an added bonus of doing an internship, even if it isn’t a graduation requirement.

If you don’t mind working a little harder to maintain your academic schedule for the chance to receive hands on work experience in your desired field, go for it. College juniors and seniors may have extra time on hand due to accelerated learning and keeping ahead of the academic schedule. A no credit internship won’t cause any harm to the timing of your goals. No credit internships still give you the privilege of working alongside professionals in the industry and gives you a once in a lifetime opportunity. There are other incentives that an employer may offer potential interns in addition to an amazing life experience. You will benefit from any internship if you pay attention, network, and learn all that you can for the duration of the program.

All internships can possibly lead to full time employment in the future. Don’t deny yourself the chance to secure the first steps in your career because of a lack of academic credit.

Are you ready to pursue an internship?  Visit to search for internships in Rhode Island for free. The next step toward your future could be just one click away.

Internship Interview: 10 questions you might be asked

As your internship interview approaches you may begin to feel an abundance of emotions ranging from excitement to anxiety. Being prepared can help you settle your emotions and get on your game face. After you have prepared the perfect outfit, done a test run to the facility, and brushed up on your handshake (no one likes a limp handshake!), it’s now time to delve deeper into the interview process. It’s a good idea to anticipate what the interviewer will ask you so that you won’t be caught off guard. Here are ten questions you may be asked during your internship interview.

1. Tell me about yourself…

Use this question as an icebreaker and let the interviewer get a look at who you are. Even though you may want to talk about yourself for awhile, remember to keep your answer under a minute.

Internship Interview

2. What is your biggest weakness?

This simple question can spin your mind in a million directions. Are you supposed to be completely honest or make the interviewer think that you are bionic? The key is to be honest and think of a weakness you have and how you have worked through it.

3. Where do you see yourself in five years?

The reason an interviewer will ask this question is to determine how ambitious you are. Showing a company that you have already mapped out a plan for yourself demonstrates you to be a person with goals. Include how this internship can help you reach these goals. But also keep in mind that you never want to say, “I want to have your position in 5 years” as this could send the wrong message to the interviewer.

4. Why do you want this position?

Don’t be generic. Show the interviewer that you know about the company and why you would be a good fit for the job. Elaborate on how this position will make a difference in your budding career and how you can add value to their operations.

5. How are you unique from other candidates?  

Show you that you have self confidence. It will be easy to sound cocky when answering this question so proceed with caution. Be genuine about your strengths. Selling yourself may be difficult for some, but with practice you will be able to do it with grace.

6. What is our mission statement?

Now is the time to show that you have researched the company before coming to the interview. This is a great question to test how prepared an intern will be when put on the spot. Be ready with not only the mission statement, but other facts about the company that are sure to impress the interviewer.

7. Give an example of a time that you worked with a team.

Situation questions are a great way to get a prospective intern talking to learn more about their work ethic. Even if you have no experience in the workplace, draw from other life experiences like relevant school projects or extracurricular activities. Describe how you worked with the team to reach a goal. Did you take the lead?  Be sure to share that with the interviewer.

8. Why did you choose your major?

You should already have a good idea as to why you are pursuing a career in this field.  Tie in life experience that led you to choose your major and this potential career.

9. What are the recent trends in this industry?

Show that you know your stuff and keep current on the market in the industry in which you are seeking to join.

10. Why should we hire you?

Now is the time to bring the interview home and demonstrate how much you would love to become the intern of choice for this company. Don’t forget to show appreciation for the time spent at the interview. Don’t oversell yourself but make an offer they can’t refuse!

Are you ready to nail your internship interview?  Visit to search for internships in Rhode Island.